Drink Claims To Burn Calories

Drink That Burns Calories, ah But Does it Really?

The good folks at Coke-cola have dreamt up a doozy of a marketing idea: A drink that burns calories! Excellent. Ah, but wait …

Oops, small print. Here’s what they say about their new wonder product, “Studies have shown that when EGCG and caffeine are present at the levels comparable to that in three cans of Enviga, healthy subjects in the lean to normal weight range can experience an average increase in calorie burning by 60 – 100 calories.”

Okay, why do I have a problem with this? Note they say you have to drink three cans of Enviga? Yikes, and for what? A lously 60 to 100 calories added burn. Yipee. Then, they also mention how they used “healthy subjects in the lean to normal weight range,” not overweight subjects nor obese subjects but “healthy” and “lean” subjects? What gives with that?

Bethan Abra

Something isn’t quite right with this. Indeed, you can burn an extra 60 to 100 calories by getting up and moving around more, take a walk to the store or the post office, or jump on a bike now and then. If you have stairs in or near your home, walk up and down them several times. Voila! Instant increased calorie burn and it costs nothing.

Read about Coke’s new Enviga, a drink proven to increase calorie burn¬†according to their press release.

Weight Loss Gum: Chew Your Way Thin

A new wonder product in the world of weight loss! Weight loss chewing gum.

This is just about as good idea as the weight loss suckers I wrote about previously. If the gum numbed your mouth or contained cocaine, it might work, otherwise, forget it. There’s no way two pieces of gum is going to contain enough active ingredient, no matter what those ingredients may be, to have any effect whatsoever on your appetite.

Think it through, people. Can you get enough active product in a couple capsules of herbs? Usually, no. That’s why you either have to take several capsules or use a tincture or extract. You cannot reduce the ingredients to a miniscule amount and expect results.

I sort of like the cocaine gum idea though. They could call it Buzz Lipstick Weight Loss Gum. “The buzz makes you so chatty you forget all about eating.”

Weight Loss Drops for Idiots

This takes the cake: Weight loss drops! Yeah, sure. If it’s not bad enough that products rarely contain enough ingredient for any effect, imagine if they dilute the ingredients even further? Add water, and voila! New amazing weight loss product.

This is so stupid I’m almost speechless (rare for me). For research I went to Google to search for weight loss drops. The first site I visited had this odd cow logo everything under the sun now available in “drop” form. They also had an interesting cow logo that at first glance I thought said, “Previously E-Coli.” That would help with weight loss fer sure! I didn’t check to see what exactly was the “cow diet” but I can guess.

Remember, if you didn’t hear it on the news, it’s not going to be a real wonderful, magical weight loss pill, potion or otherwise. If they ever develop some weight loss pill that really works, you can be pretty sure everyone will hear about it — it won’t just be the brief blurb you find somewhere on the Internet.

Worst Ripoff Weight Loss Pill: Leptoprin

I just saw a commercial for Leptoprin, which is the most brazenly ridiculous example of rip-off marketing. We have laws about false product claims, but they do no good because companies can advertise products, lie about their results (claiming they have clinical proof when they do not, etc.) and blatently lie about their product. Worst is how they overprice the product, then appeal to our sense of greed and the desire for the quick fix, “If it costs this much it must be good.” They even try to talk you out of it:

“Leptoprin is too expensive for the casual dieter.” What pray tell is a casual dieter? and Leptoprin is too expensive for anyone with a brain. You can get the same ingredients for a fraction of the cost, if you really think they’ll work, but frankly, they aren’t going to be the magical combination you wanted.

There is no magic weight loss pill that will do it for you. If you want to take supplements that can help in your quest to get healthier, there are many useful choices, but there is no magic diet pill.

Here’s the ingredient list for Leptoprin:

Calcium (amino acid chelate) 264mg (67% RDA)
Vitamin B6 25mg (1250% RDA)
Acetylsalicylic acid 324mg (aspirin)
Caffeine 200mg
Green Tea Extract (no amount listed)
L-Tyrosine (no amount listed)
Kelp 100mg
Cayenne (no amount listed)

Keep in mind, a mere speck of an ingredient added allow them to put it on the label. Without listing the amounts is suspect indeed, but frankly, even if they did list an amount, I’d be hard pressed to trust it.

If you want to lose weight, visit a website that can show you how to lose weight and keep it off with simple, self-administered technqiues.

Lose 9 Pounds Every 11 Days and Other Diet Lies

I just visited a site with that promise and it began by saying, “Weight Loss for Idiots.” I don’t know about you but I object to being called an idiot.

This site proclaims that every “diet” from low calorie to low carb and everything in between doesn’t work. Have they never heard of starving to death? You can’t get more low calorie than that, and it indeed does cause weight loss. Permanent weight loss in the form of death, but permanent none the less.

The FDA is finally cracking down on bogus weight loss claims and losing 9 pounds every 11 days is a prime target. You cannot lose weight that fast, and you certainly cannot continue it, yet their title claims you can.

I smell a rat, and it doesn’t taste like chicken. Run, don’t walk, away from bogus weight loss claims.